Month: October 2020
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Are Car Brands Selling Out and Ditching Their Historic Core Values?
When Ferrari stop building a naturally aspirated, front engined, rear wheel drive V12, the four horsemen of the apocalypse are truly on their way… I recently published a blog looking at the history of Citroën and how a few decades ago they were innovators in automotive technology and design. Each new model would build on…
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Cars Aren’t Cool Anymore
The current crop of super/hyper cars don’t seem to grab the general public’s attention like they used to 30 years ago… Us car guys are a dying breed. It’s sad to hear but the current generation just aren’t into cars like us crusty old bastards. And there’s more than just one reason too. In this…
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The Rise and Fall of Citroën: Part 3
Those unfamiliar with older Citroën models may wonder why it’s worth writing about the story of a company that seemingly creates cheap runabouts for people who are not really interested in cars. Well, put simply, it wasn’t always this way… If you haven’t seen it already, take a look at The Rise and Fall of…
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The Rise and Fall of Citroën: Part 2
Those unfamiliar with older Citroën models may wonder why it’s worth writing about the story of a company that seemingly creates cheap runabouts for people who are not really interested in cars. Well, put simply, it wasn’t always this way… If you haven’t seen it already, take a look at The Rise and Fall of Citroën:…
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The Rise and Fall of Citroën: Part 1
Those unfamiliar with older Citroën models may wonder why it’s worth writing about the story of a company that seemingly creates cheap runabouts for people who are not really interested in cars. Well, put simply, it wasn’t always this way… Citroën, In the Beginning The Citroën story starts over 100 years ago in France with founder,…
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The Citroen C4 by Loeb: A Missed Opportunity
Citroen has been off the boil for quite some time now. The days of the wacky, unique and very French DS, SM and 2CV seem light-years away. The automotive landscape is worse off for it too — nobody seems to want to be bold and stand out or even stay true to their brand values for that…